Skip to content
Welcome to Our New Site
755,843 Plastic bottles have been eliminated from Landfills & Oceans
FREE Shipping on Orders Over $100

How Reuse Works

Vegan
Cruelty-Free
Non-GMO
Biodegradable
Sulfate-Free
Color Safe
Palm Oil Free
Silicone Free

Ingredients

Vegan | Cruelty-Free | Non-GMO | Biodegradable | Sulfate-Free | Color Safe | Palm Oil Free | Silicone Free| Paraben Free 

We are proud of our clean, plant-based shampoo ingredients: Aloe Barbadensis Leaf Juice, Cocamidopropyl Betaine, Lauryl Glucoside, Sodium Cocoyl Isethionate, Sodium Methyl Cocoyl Taurate, Coco Glucoside, Glyceryl Oleate, Bambusa Vulgaris Extract, Citrus Aurantium Dulcis (Orange) Fruit Extract, Hibiscus Sabdariffa Flower Extract, Glycerin, Sodium Phytate, fragrance*, Phenoxyethanol, Ethylhexylglycerin, CI 60730 (Violet No.2)

*Cherry Almond Scent: Cinnamomum cassia leaf oil, Prunus amygdalus dulcis (sweet almond) oil, Ricinus communis (castor) seed oil, Amyris balsamifera bark oil, Juniperus Mexicana (cedar) oil, Eugenia caryophyllus (clove) leaf oil, Artemisia pallens flower oil, and natural fragrance ingredients

Customer Reviews

Based on 10 reviews
100%
(10)
0%
(0)
0%
(0)
0%
(0)
0%
(0)
L
Lilla Jenkins
Smells amazing

The Purple shampoo had a great toning effect that made my blonde look so much less brassy and also smelled amazing.

H
Harlan
Enjoying the feel and results

I’m very much enjoying the feel and results of the Plaine Products purple shampoo. The shampoo suds up quickly and rinses out easily leaving not only a very clean feel but a suppleness much like a conditioner. I’ve not experienced any bluing in my hair and the brassiness I had before is greatly reduced. The dispenser never clogs and a single pump results in more than enough product for a wash. That it is sustainably packaged, and has high quality ingredients, just makes it all the better for me.

A
Annie
Brighter after one wash

I AM OBSESSED! My hair is so much brighter after one wash (I let the product sit in my hair for about 2 mins). And the texture is so great.

K
Kathleen Dowd
Brassiness reduced

I’m very much enjoying the feel and results of the Plaine Products purple shampoo. The shampoo suds up quickly and rinses out easily leaving not only a very clean feel but a suppleness much like a conditioner. I’ve not experienced any bluing in my hair and the brassiness I had before is greatly reduced. The dispenser never clogs and a single pump results in more than enough product for a wash. That it is sustainably packaged, and has high quality ingredients, just makes it all the better for me.

L
Liza Sockwell
Quality Product

I recently switched to the Plaine purple shampoo because of its reputation as a vegan, cruelty-free and low waste beauty brand. I am so happy with the quality of this product. I love the way it smells and goes on my hair. It's great for my blonde hair to keep it from getting brassy.