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831,276 Plastic Bottles Have Been Eliminated From Landfills & Oceans
Free Shipping on Orders $100+

Sustainability Should Be Simple

Our aluminum bottles are designed to be sent back and reused, so nothing goes to waste. Here's how it works:

Step 1

Product arrives, replace lid with pump. Enjoy!

Step 2

Running low? Order refill. Reuse pump.

Step 3

Rinse empty bottle, put in refill box. Mail.

Vegan
Cruelty-Free
Non-GMO
Biodegradable
Sulfate-Free
Color Safe
Palm Oil Free
Silicone Free

Ingredients

Vegan | Cruelty-Free | Non-GMO | Biodegradable | Sulfate-Free | Color Safe | Palm Oil Free | Silicone Free| Paraben Free 

We are proud of our clean, plant-based Purple Shampoo ingredients: Aloe Barbadensis Leaf Juice, Cocamidopropyl Betaine, Lauryl Glucoside, Sodium Cocoyl Isethionate, Sodium Methyl Cocoyl Taurate, Coco Glucoside, Glyceryl Oleate, Bambusa Vulgaris Extract, Citrus Aurantium Dulcis (Orange) Fruit Extract, Hibiscus Sabdariffa Flower Extract, Glycerin, Sodium Phytate, Phenoxyethanol, Ethylhexylglycerin, CI 60730 (Violet No.2)

Cherry Almond Scent: Cinnamomum cassia leaf oil, Prunus amygdalus dulcis (sweet almond) oil, Ricinus communis (castor) seed oil, Amyris balsamifera bark oil, Juniperus Mexicana (cedar) oil, Eugenia caryophyllus (clove) leaf oil, Artemisia pallens flower oil, and natural fragrance ingredients*

*all natural fragrance ingredients are certified plant-based aromatics that are produced using pure essential oils and aromatic isolates derived solely from natural, raw botanical sources.

Customer Reviews

Based on 18 reviews
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J
Jennifer M.
Everyone thought I got my hair professionally colored!

I just wanted to thank you for your purple shampoo. I've been battling brassy hair forever and have tried dozens of brands, but nothing has worked like yours! My girlfriend bought me a bottle as a gift, and I was shocked by the results-everyone at work thought I had my hair professionally colored the next day!

Thank you for creating such an amazing product, and please consider making it available in gallon bottles!

R
Regina

This product smells very good and it also made my gray pop. I love it!

J
Jessica Vetterli
Amazing Purple Shampoo!!!

I love this purple shampoo! I can't believe I found a sustainable purple shampoo, something I thought couldn't even exist! Unlike other ones I've tried, this one doesn't dry my hair and it feels super gentle and moisturizing. It also smells so good; the Cherry Almond scent reminds me of cherry pie. So sweet! It's also really effective in balancing out the brassiness in my hair <3 if you have bleach or highlighted hair, this product is a must!

G
Gabe
Works and Smells Good

I like the Purple Shampoo. There’s a noticeable difference in my hair color after use. Smells good too. It does dry my hair out so follow with the Deep Conditioner

J
Jessica

Love this. It smells amazing. My hair looked lighter