815,224 Plastic Bottles Have Been Eliminated From Landfills & Oceans
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Our Story

Plaine Products

On A Mission to End Single-Use Plastic

Every piece of plastic that has ever been made still exists.

Over 400 million tons of plastic are produced globally each year—and less than 10% is actually recycled. The rest ends up in landfills, oceans, and our environment, where it never truly goes away.

After living in The Bahamas and seeing the consequences of plastic pollution up close, Lindsey called her sister, Ali, with a question.

What if there was an easier, better way?

That idea turned into Plaine Products—a company built to eliminate single-use plastics, starting in the place most of us don’t think twice about: the bathroom.

We spent over a year researching safe, non-toxic formulas and testing refillable packaging that could actually work in people’s lives. What we found were products that perform beautifully, ingredients we trust, and a system that helps reduce waste—without the hassle.

Because we believe that sustainability should make your life easier, not harder.
Plaine Products

The Values that Guide Us

Progress, Not Perfection

We don’t see zero waste as the goal. Every small action matters and adds up. We celebrate progress, not perfection.

Collaboration Over Competition

We know we can’t solve the plastic crisis alone. That’s why we partner with like-minded nonprofits, businesses, and advocates to create lasting impact—together.
Inclusivity

We’re committed to building a brand and community where everyone feels seen and supported. That means being thoughtful in who we hire, partner with, and amplify—always striving to create space for more voices at the table.

Sustainability

From our refillable products to the way we run our business, we’re focused on long-term sustainability—for our planet and our people.

Transparency

We believe honesty builds trust, and trust drives change. That’s why we’re committed to being open with our customers and our team—about what’s in our products, how our reuse system works, and how we operate as a business.
Empowerment

Sustainability should feel possible—not overwhelming. We’re here to help people make better choices with confidence by sharing resources, tools, and encouragement along the way.

Equity & Access

We believe everyone deserves access to sustainable options. We work with nonprofit partners to expand access to low-waste solutions where they’re needed most.