[{"id":469316435991,"handle":"best-sellers","title":"Best Sellers","updated_at":"2025-05-17T03:15:13-04:00","body_html":"","published_at":"2025-01-16T22:25:49-05:00","sort_order":"best-selling","template_suffix":"","disjunctive":true,"rules":[{"column":"tag","relation":"equals","condition":"Best Sellers"}],"published_scope":"web","image":{"created_at":"2025-03-10T20:16:45-04:00","alt":null,"width":1172,"height":1171,"src":"\/\/plaineproducts.com\/cdn\/shop\/collections\/rmv_shampoo_conditioner_body_wash.jpg?v=1745501842"}},{"id":469171404823,"handle":"hair-care","updated_at":"2025-05-17T03:15:13-04:00","published_at":"2025-01-12T15:03:09-05:00","sort_order":"best-selling","template_suffix":"hair-care","published_scope":"web","title":"Hair Care","body_html":"\u003cp\u003eOur salon-quality hair care products are aloe-based, with ingredients chosen from nature’s most vitamin rich plants. The formulas are non-toxic, vegan, cruelty-free, biodegradable and safe for the whole family. Best sellers include our 16oz shampoo and conditioner (that can be used to refill the travel bottles). All of the products are sulfate-free, paraben-free, palm-oil free, and safe for colored treated hair.\u003c\/p\u003e","image":{"created_at":"2025-02-02T14:24:30-05:00","alt":null,"width":578,"height":578,"src":"\/\/plaineproducts.com\/cdn\/shop\/collections\/hair-care-collection.jpg?v=1741911570"}},{"id":469316370455,"handle":"all","title":"Shop All","updated_at":"2025-05-17T03:15:13-04:00","body_html":"","published_at":"2025-01-16T22:25:17-05:00","sort_order":"best-selling","template_suffix":"all","disjunctive":true,"rules":[{"column":"tag","relation":"equals","condition":"All"}],"published_scope":"web","image":{"created_at":"2025-02-25T14:22:14-05:00","alt":null,"width":774,"height":664,"src":"\/\/plaineproducts.com\/cdn\/shop\/collections\/plaine-beach-cropped.jpg?v=1740511335"}}]
Plaine Products Purple Shampoo will neutralize unwanted brassy hues while strengthening and repairing hair strands. Brings out the best and brightest shades of blonde, silver, and grey and tames unwanted brassy undertones on brunettes.
Hero Ingredients
Aloe Barbadensis Leaf Juice leaves hair healthy, shiny, and soft. Aloe Juice has emollient and moisturizing properties which help to keep your scalp and hair well nourished and hydrated.
Citrus Aurantium Dulcis (Orange) Fruit Extract has anti-inflammatory and antioxidant properties. It is stimulating for the scalp and promotes healthy hair.
Hibiscus Sabdariffa Flower Extract helps nourish and strengthen hair and adds shine.
CI 60730 (Violet No.2) is a violet pigment used to tone hair by neutralizing unwanted yellow and brassy tones.
Why You'll Love It
– Zero waste! Return bottles for free to be washed and reused.
– Vegan and Cruelty-Free
– Free of sulfates, parabens, phthalates, silicone, and synthetic fragrances.
– Hypoallergenic
– Palm Oil Free
– Free of Single Use Plastics – bottled in infinitely recyclable aluminum with a reusable pump
Scent Benefits
Prunus Amygdalus Dulcis (Sweet Almond) Oilis beneficial for dehydrated, dry, damaged, and frizzy hair. Hydrating properties combat dryness, eliminate frizz, and provide shine.
How To Use
Thoroughly wet hair and massage in shampoo. Work through hair from roots to ends to ensure full coverage and even toning. Leave in for 1 – 3 minutes depending on the desired amount of neutralizing, then rinse clean with cool water.
Usage Recommendations
– Supplement to Regular Shampoo: Use Purple Shampoo 1-3 times a week or whenever you notice brassiness.
– Follow with Deep Conditioner: For best results, follow up with our Deep Conditioner: to keep your hair soft and moisturized.
– First-Time Users: If you’re new to purple shampoo, perform a strand test to see how your hair reacts before full application.
– Leave-In Treatment: For a deeper toning treatment, you can leave it in for up to 15 minutes if desired, keeping in mind this may result in a more noticeable effect & deposit of purple tone.
*all natural fragrance ingredients are certified plant-based aromatics that are produced using pure essential oils and aromatic isolates derived solely from natural, raw botanical sources.
The clean smell, the intense purple color, the way it cleans my hair and leaves the silver shining. And you take back the bottle! Nothing better.
L
Lilla Jenkins
Smells amazing
The Purple shampoo had a great toning effect that made my blonde look so much less brassy and also smelled amazing.
H
Harlan
Enjoying the feel and results
I’m very much enjoying the feel and results of the Plaine Products purple shampoo. The shampoo suds up quickly and rinses out easily leaving not only a very clean feel but a suppleness much like a conditioner. I’ve not experienced any bluing in my hair and the brassiness I had before is greatly reduced. The dispenser never clogs and a single pump results in more than enough product for a wash. That it is sustainably packaged, and has high quality ingredients, just makes it all the better for me.
A
Annie
Brighter after one wash
I AM OBSESSED! My hair is so much brighter after one wash (I let the product sit in my hair for about 2 mins). And the texture is so great.
K
Kathleen Dowd
Brassiness reduced
I’m very much enjoying the feel and results of the Plaine Products purple shampoo. The shampoo suds up quickly and rinses out easily leaving not only a very clean feel but a suppleness much like a conditioner. I’ve not experienced any bluing in my hair and the brassiness I had before is greatly reduced. The dispenser never clogs and a single pump results in more than enough product for a wash. That it is sustainably packaged, and has high quality ingredients, just makes it all the better for me.
IF THIS IS A REFILL ORDER: Please help our team by only returning bottles we can reuse. If
your bottles DO NOT meet the criteria stated
here, please do not return them.
FIRST PURCHASE: There is No Need for a Return Label.
Plaine Products Purple Shampoo will neutralize unwanted brassy hues while strengthening and repairing hair strands. Brings out the best and brightest shades of blonde, silver, and grey and tames unwanted brassy undertones on brunettes.